ADK Group | Boston Web & App Development Company

Expertise without the ego

Create new opportunities for growth and improve operational efficiency with ADK’s proven technologists, engineers, experience designers, and processes. Where do you want to start?

Featured Work

Firefly Health

Two Harvard Medical School professors with busy Primary Care practices saw that the traditional care delivery model was broken. Together, we developed the product that allowed them to launch their virtual-first primary care practice. Along the way, they’ve solved for the gaps they saw in traditional primary care and have built one of Boston’s hottest telemedicine startups.

KEY RESULTS:

Translated the founder’s vision into a successful v1 native app with EMR integration.
Supported internal product team recruitment and growth.
Raised 10.2 Million in funding from Oak and F-Prime.

SERVICES DELIVERED:

Product Strategy, Application Architecture, React Native Development

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Glucocorticoid Toxicity Index

Dr. John Stone, Director of Rheumatology at MGH, had developed the leading measure of steroid toxicity as a pen and paper instrument in his lab. Together, we turned his science into an FDA-compliant digital instrument and scaled adoption.

Key Results:

UX design and development of custom clinical application.
Launched the React/C# clinical app in partnership with MGH and Roche.
Achieved 21 CFR Part-11 compliance.

Services Delivered:

Product Strategy, Application Architecture, FDA Compliant Application Development

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Tradehounds

Founder David Broomhead, known today as “Big Dog” to the 200K+ users of his app, saw that tradespeople didn’t have a good way to connect, network, and talk shop. So he envisioned a new social network focused on the trades. Together, we built the product and helped bring the company to scale.

Key Results:

Design and build of the product from idea to live application with 200k+ users.
Assisted in raising $3.2 million in seed funding.
Recruited the company’s founding product team.

Services Delivered:

Product Strategy, Application Architecture, Business Strategy

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Wasabi

Two of Boston’s most successful entrepreneurs saw the way that cloud costs were hurting businesses. So they decided to build a cloud storage company focused on saving money without sacrificing performance or security. Together, we’ve helped them take on Google, Microsoft and Amazon, from stealth mode to global enterprise scale.

Key Results:

Highly scalable, integrated, and flexible website platform has enabled Wasabi’s marketing to drive rapid growth.
Architected robust hosting architecture to support lossless A/B testing.
The company has raised $261.2 million to date.

Services Delivered

UX/UI, Enterprise WordPress Development, Analytics & Growth Marketing

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Our Story

Built on Purpose

We are a global technology team with a unique culture rooted in philanthropy, technology, and adventure. We measure our impact by the long-term relationships that we build. We believe success in technology and business requires integrity, humility, and respect for others.

As Managing Director at ADK, Chris Baker helps businesses create opportunity through user-focused technology strategy.

This means making sure that hard earned or hard-raised dollars are spent smartly at every stage of the product/project life cycle. A healthcare product owner by background, Chris has led hundreds of successful product and digital experience engagements and brings over a decade of experience working with enterprises and start-up teams. He is passionate about creating highly impactful product user experiences that blend sound business strategy, optimal user experience practices, and smart technology approaches.

Jill Starett serves as Product Research Lead at ADK, helping enterprises and large nonprofits take a scientific approach to experience design and optimization.

Jill leads user and product research for ADK, helping customers to strategically confront complexity. Jill’s role extends well beyond the research phase, where she serves in a strategic capacity, facilitating design sprints, producing information architectures, and developing service blueprints alongside her teammates on the UX team at ADK. Jill’s team uncovers the core insights that drive impact throughout the product lifecycle.

As ADK’s Experience Design Practice Lead, Jayne Hetherington advises clients on getting the most out of their user experience engagement as they move into development and beyond.

Jayne takes a highly considered approach to scoping an engagement, creating the right project team, combining the right activities, and ensuring design-development collaboration from the outset. Her focus is on creating projects and programs that deliver what the client wants and the end user needs. She is a proponent of pairing a custom approach with tested and repeatable tools and processes to promote efficiency without sacrificing quality.

Sam Zoloth serves as ADK’s Head of Growth, helping clients figure out distribution and go-to-market strategies that reach the right audience efficiently.

Sam leads a multi-disciplinary team of marketing strategists and practitioners that collaborate closely with clients to help them get the most out of their product investment. His experience spans a broad range, from coaching enterprise teams on the latest SEO strategies to validating marketing channels for consumer startups. Across it all, his systematic approach to marketing ensures that your growth will be sustainable, repeatable, and predictable.

Dan is ADK’s founder and a community leader.

As a veteran technology entrepreneur, Dan advises start-up founders and leading companies on go-to-market technology strategies. In the digital health world, Dan advises clinicians on building technology to advance healthcare delivery and has participated in the launch of several successful digital health companies. Before founding ADK, he was a pioneer in fundraising for social impact. Dan founded ADK Charities during college and grew a viral Autism fundraising effort by rollerblading from Florida to Maine with his college hockey teammates.

Learn more about our history and values

Resources for product leaders

We love to share our legos. Check out everything we’ve learned about building successful products below.

View All Perspectives

Design Systems vs UI Kits vs Style Guides—What’s Best for My Organization?

Digital Transformation

Alex Fedorov

VP of Design

How to Tell if You Need a Design System

Digital Transformation

Alex Fedorov

VP of Design

Improve Readability, Make Writing Accessible

Digital Transformation

Patricia D'Ambrosio

Insight to impact

Expertise without the ego

Featured Work

Built on Purpose

As Managing Director at ADK, Chris Baker helps businesses create opportunity through user-focused technology strategy.

Jill Starett serves as Product Research Lead at ADK, helping enterprises and large nonprofits take a scientific approach to experience design and optimization.

As ADK’s Experience Design Practice Lead, Jayne Hetherington advises clients on getting the most out of their user experience engagement as they move into development and beyond.

Sam Zoloth serves as ADK’s Head of Growth, helping clients figure out distribution and go-to-market strategies that reach the right audience efficiently.

Dan is ADK’s founder and a community leader.

Resources for product leaders

We love to share our legos. Check out everything we’ve learned about building successful products below.

Design Systems vs UI Kits vs Style Guides—What’s Best for My Organization?

How to Tell if You Need a Design System

Improve Readability, Make Writing Accessible

Insight to `impact`